The Gender Divide in Streetwear: Who Is BAPE Really Targeting?
Since its inception in 1993, A Bathing Ape (BAPE) has stood as one of the most iconic streetwear brands, born in the heart of Tokyo’s Harajuku district. Known for its bold camo patterns, shark hoodies, and vibrant collaborations, has established a global following that spans decades. Yet, as streetwear culture evolves and brands seek to cater to increasingly diverse demographics,...