For many new businesses, email outreach is the most economical and scalable method to obtain new clients, partners, and investors. Unlike paid advertising, which produces results only for as long as money is being spent, properly executed email outreach has the potential...

The current environment for small business marketing is rapidly changing due to the Internet. Due to this, many small businesses cannot afford to increase either the amount of money or the resources they are spending on marketing; therefore, they must find smarter ways to market their business as opposed to increasing these two costs. To facilitate this goal, companies have created...