Take a walk down any beauty aisle, and the cacophony of visual noise will make you go nuts. Hundreds of brands compete for the limited inches in front of the prospect. The first time your customer interacts with you is not with your serum or lipstick; it is with the P.O.P. unit that houses them. If your Cosmetic Display Boxes don't convey your brand's message at a glance, the shopper will just...