IMARC Group has recently released a new research study titled “Mexico Microgreens Market Size, Share, Trends and Forecast by Type, Farming Method, Distribution Channel, End Use, and Region, 2025-2033”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.
Market Overview
The Mexico microgreens market size was valued at USD 24.0 Million in 2024 and is projected to grow to USD 51.4 Million by 2033, registering a CAGR of 8.20% during the forecast period 2025-2033. The growth is driven by rising health consciousness, demand for nutrient-rich superfoods, urbanization, gourmet dining trends, sustainable farming practices, and expansion of retail and online distribution channels. Government support for organic farming and increasing disposable incomes further boost market growth.
Study Assumption Years
- Base Year: 2024
- Historical Year/Period: 2019-2024
- Forecast Year/Period: 2025-2033
Mexico Microgreens Market Key Takeaways
- Current Market Size: USD 24.0 Million in 2024
- CAGR: 8.20%
- Forecast Period: 2025-2033
- The market growth is propelled by increasing consumer preference for organic and locally-sourced microgreens, backed by 571,608 hectares authorized for organic agriculture in 2023.
- Urbanization and gourmet restaurant trends boost demand as chefs incorporate microgreens for enhanced flavor and presentation.
- Small-scale farmers are adopting hydroponic and vertical farming methods for sustainable, year-round production.
- Expansion of retail and online distribution channels, including e-commerce and subscription delivery services, enhances accessibility.
- Government initiatives support organic farming and food security, fostering market expansion.
Sample Request Link: https://www.imarcgroup.com/mexico-microgreens-market/requestsample
Mexico Microgreens Market Growth Factors
Mexico Microgreens Market growth is accelerating due to increasing consumer preference for organic, nutrient-rich, and locally-sourced produce, as health-conscious consumers seek fresher and more sustainable food options. In 2023, Mexico authorized 571,608 hectares for organic agriculture, with 60% for wild harvesting and 40% for crop production on farms. This significant area includes key crops such as coffee (88,173 hectares), oranges, mangoes, and lemons. With 46,030 certified organic plant producers primarily consisting of small indigenous coffee farmers and beekeepers, the premium organic market presents substantial growth opportunities, especially for micro-scale crops like microgreens.
Health consciousness is a pivotal driver; consumers increasingly seek nutrient-dense superfoods. Microgreens, rich in vitamins, minerals, and antioxidants, are being incorporated into diets. The rise of gourmet restaurants and urbanization further stimulate demand, as chefs leverage microgreens to enhance the flavor and visual appeal of dishes. Sustainable farming practices, such as vertical and hydroponic farming, enable small-scale farmers to maintain continuous production throughout the year, minimizing environmental impact.
The rapid expansion of retail and online distribution channels also propels market growth. The Mexican retail market reached USD 454.5 Billion in 2024 and is anticipated to grow to USD 693.0 Billion by 2033, at a CAGR of 4.56%. Supermarkets, health food stores, and farmers’ markets increasingly stock microgreens, while e-commerce platforms and subscription services improve consumer access. This growth is supported by digital marketing and social media awareness campaigns highlighting the nutritional benefits of microgreens, catering especially to younger demographics. Partnerships between producers and meal kit providers further enhance market outlook.
To get more information on this market, Request Sample
Mexico Microgreens Market Segmentation
Breakup by Type:
- Broccoli: A commonly cultivated microgreen in Mexico, popular for its nutritional value.
- Cabbage: Featured as a significant microgreen type in the Mexican market.
- Cauliflower: Included among key microgreen types available.
- Arugula: Recognized for its peppery flavor in microgreen form.
- Peas: Cultivated microgreen type providing distinct taste and nutrients.
- Basil: Included due to its aromatic qualities and culinary uses.
- Radish: Popular microgreen for its spicy flavor.
- Others: Encompasses various less common microgreen varieties.
Breakup by Farming Method:
- Indoor Vertical Farming: A technique employed for year-round microgreen cultivation with efficient space use.
- Commercial Greenhouses: Controlled-environment farming for consistent microgreen production.
- Others: Includes other farming methods not specifically categorized.
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets: Major retail outlets stocking microgreens for consumer accessibility.
- Retail Stores: Smaller retail outlets offering microgreens.
- Others: Other distribution channels utilized within the market.
Breakup by End Use:
- Residential: Use of microgreens by individual households.
- Commercial: Microgreens supplied for commercial establishments such as restaurants and catering.
Breakup by Region:
- Northern Mexico
- Central Mexico
- Southern Mexico
- Others
The report covers detailed analysis and forecasts for these segments.
Regional Insights
Northern Mexico, Central Mexico, Southern Mexico, and other regions constitute the major markets for microgreens. However, specific statistics such as market shares or CAGR by region are not provided in the source. The report analyzes regional dynamics comprehensively to aid stakeholders.
Speak to An Analyst: https://www.imarcgroup.com/request?type=report&id=31772&flag=C
Recent Developments & News
On February 4, 2025, the College of Southern Maryland announced a vertical farming course starting in Fall 2024, funded by a USD 490,000 grant from the Tri-County Council for Southern Maryland. The course provides a 10-rack agricultural system acquired by Karma Verde Fresh of Mexico, enabling cultivation of 10 to 20 times more produce with 95% less water. This initiative fosters sustainable, pesticide-free crop growth methods, potentially transforming the microgreens industry in Mexico.
Competitive Landscape
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Customization Note
If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.
About Us
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
Contact Us
IMARC Group
134 N 4th St. Brooklyn, NY 11249, USA
Email: sales@imarcgroup.com
Tel No: (D) +91 120 433 0800
United States: +1-201971-6302