KOVE's France Strategy: Inside the Distribution Model Behind a No.1 Debut
A first-place finish in France's 2026 "Cote d'Amour des Marques" dealer survey — scoring 8.49/10 in its first-ever appearance — didn't happen by accident for KOVE. Behind the headline number sits a distribution strategy specifically built for the French market, and a set of operational choices that dealers rewarded directly.
The L'Officiel survey, established in 1998, gathered input...
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